12th January 2015

Connected and smarter products at CES 2015 show how market has transformed

Highlighting new consumer products with PowerVR, MIPS, Ensigma, Caskeid and other Imagination technologies


London, UK – 12 January, 2015 – Imagination Technologies (IMG.L) reports that an impressively broad range of products at the recent International CES 2015 incorporated one or more of its  technologies, reflecting a growing recognition of Imagination’s leadership capabilities helping to drive industry trends such as higher quality graphics, audio and video; high-performance and highly-efficient processing; and on-chip connectivity. Imagination’s technologies were at the heart of products ranging from the most embedded smart devices for automation and control to the latest high-resolution entertainment products (listed in part below), and featured in notable SoC launches at the show from Actions and RockChip .

Says Tony King-Smith, EVP marketing at Imagination: “It’s been a great start to the year for us. At CES 2015 we saw more ‘smart’ and connected products than ever before using our technologies, including a number of new IoT and wearable products as these segments begin to ramp volume. In home entertainment, CES confirmed there is an overall move toward studio-quality audio and video, migration of 4K TV to mainstream, and growing interest in 8K, along with the re-emergence of OLED as a potential volume TV display technology. These trends all point to the growing demand for Imagination’s scalable technologies and customizable platforms that enable differentiated products as well as feature and performance leadership.”

Products powered by Imagination’s IP (intellectual property) cores at CES included the latest devices in Imagination’s core markets including smartphones, tablets and TVs, and a wide range of smarter connected consumer devices incorporating Imagination’s technologies for communications across both connectivity and broadcast, wireless audio, automotive and intelligent vision. An increasing number of products also combine multiple Imagination IP technologies including including PowerVR multimedia, MIPS CPUs, Ensigma connectivity, Caskeid audio, HelloSoft VoIP, and FlowCloud device-to-cloud technologies.

Entertainment is better with Imagination

On display at CES were some of the latest TVs with PowerVR technology. Imagination demonstrated next-generation 4K user interfaces on an LG smart TV. In addition Imagination featured up to four HD streams being manipulated using advanced graphics effects to deliver an outstanding user experience thanks to combining PowerVR VPU and GPU capabilities on the Intel-based Google Nexus Player. Also on display were a new TV from S2-Tek that uses a demodulator chip for DVB-T2 and DVB-S2 based on the Ensigma Explorer RPU and a soon-to-be-released OTT streaming device that features a Toshiba chip with PowerVR graphics and video as well as Ensigma Wi-Fi 802.11ac 2×2 connectivity. Imagination’s PowerVR GPU technology was also featured in a number of new TV models from LG announced at the show.

During the show, Google announced that it is working to reimagine the living room alongside an ecosystem of TV partners, highlighting Imagination as key participant in its Android TV initiatives.

The latest smartphones, tablets and smartwatches have Imagination

Many of the latest smartphones and tablets announced at the show make use of Imagination’s high-performance, highly efficient PowerVR graphics and video technologies. Products with PowerVR video included the Acer Iconia One 7 B1-750; E-Fun Nextbook 8”; FuHu DreamTab; HP Stream 8; Huawei Honor 6 Plus and Ascend P7 flagship phones; Lenovo Yoga Tablet 2 10” (1051F), 8” (830F) and Pro 13” (1380F); Ramos i9s; SurfTab xintron i 7.0 and more.

Products with PowerVR GPUs included the ASUS Fonepad 7 (FE171CG), MeMo Pad 7 (ME572CL), and Zenfone 2; the extremely thin Dell Venue 8 7000 Series tablet – which won the prestigious 2015 CES “Best of Innovation” award; Lenovo P90 phone; KD Kurio Tab (Kurio Xtrem); Illumination Minion Pad and Tectoy Disney Frozen Tablet among others. In addition, the Nokia N1 tablet was made available for pre-orders during the show, selling 20,000 units in just four minutes, as reported by Nokia on its Weibo social media channel, with around half a million others wanting to buy.

Imagination’s customers also unveiled new chipsets with PowerVR Rogue GPUs for tablets and beyond, including the new Falcon Series ATM9009 from Actions Semiconductor, a 64-bit quad-core solution for high-end Android tablets and OTT set-top boxes; and the RK3368 from RockChip, a 64-bit octa-core SoC for tablets and 4K UHD media players.

New smartwatches featuring Imagination’s IP included the Motorola Moto360 smartwatch which features a PowerVR GPU, and new MIPS-based smartwatches including the GEAK Watch 2 and a new smartwatch from iPPea.

The future of high quality audio with Imagination

Imagination’s Caskeid wireless audio IP platform was demonstrated at CES playing back Meridian MQA (Master Quality Authenticated) content. Caskeid is the first wireless multiroom streaming solution to support MQA, a revolutionary new technology that lets listeners hear sound exactly as it was captured in the studio. (See full press release at: http://www.imgtec.com/news/detail.asp?ID=950)

Imagination also demonstrated the latest audio products using technologies including its Ensigma, MIPS and Caskeid technologies. Among the products demonstrated were the PEAQ Munet Smart PMN300 speaker, the Pure Pop Mini radio, and updates to Pure’s Jongo multiroom wireless speakers including the S3X, T2X, and T4X with new family sound, digital equalization and app assisted setup. Philips also showed the new Philips Spotify wireless multiroom speakers which is based on Imagination’s technologies.

The Geek Wave Portable Music Player, a MIPS-based compact music player designed to deliver the highest-resolution audio available, and funded by a highly successful indiegogo campaign, was also shown at CES.

Driving the latest automotive products with Imagination

New automotive products at CES with Imagination IP inside included the Ford SYNC 3, a connected communications and entertainment system that incorporates TI’s Jacinto automotive SoC featuring a PowerVR GPU.

Other demonstrations included the latest Kanzi dashboard UI from Rightware on platforms with PowerVR GPUs including the Renesas R-Car H2 and TI Jacinto 6 platforms. In addition, QNX Software showed an ADAS system, infotainment system, and digital instrument cluster in a QNX reference vehicle based on a Jeep Wrangler, running on the Jacinto 6 processor.

Green Hills Software announced the addition of virtualized, accelerated graphics support for Renesas R-Car H2 processors in its INTEGRITY Multivisor virtualization solution, targeting next-generation graphics-intensive automotive applications such as reconfigurable clusters, navigation systems, ADAS and infotainment. The update to INTEGRITY Multivisor leverages work performed by Green Hills Software, Renesas and Imagination.

A connected, smart home with Imagination

CES attendees could see a demonstration of a variety of smart home applications running on the new MIPS-based Securifi Almond-2015 router, through which Zigbee enabled functions can be controlled via a touchscreen or connected app on Android and iOS devices.

Imagination’s FlowCloud device-to-cloud technology was demonstrated in healthcare and smart home applications, including a home heating control system built on the chipKIT WiFire development board which features a MIPS-based PIC32 MCU from Microchip Technology.

In addition, Imagination showed its HelloSoft HD video, VoIP and echo cancellation software integrated with its mobile FlowTalk client software running on devices including Android and iOS smartphones and tablets. The EVQM (Enhanced Voice Quality Management) and DVQM (Dynamic Video Quality Management) algorithms ensured superior voice and video quality even in the crowded wireless environment at the show. Imagination’s WebRTC and VoIP software was also demonstrated embedded in a home gateway and a new MIPS-based IP camera.

Imagination powers the connected experience

Ikanos Communications announced that ST&T, which has a track record of providing home automation products to top global OEMs and carriers including Honeywell, AT&T and NTT, selected its MIPS-based Ikanos Fusiv Vx500 chipset for next-generation high-performance gateway platforms targeting a range of home automation, monitoring and other smart-home applications.

Quantenna Communications and Lantiq announced availability of a joint system solution, leveraging Lantiq’s MIPS-based GRX300 communications processor family, designed to address the Ethernet retail router market. Liquid Image announced that it selected Altair Semiconductor’s 4G chipsets – which are based on MIPS – for the Ego LS Camera developed to live stream videos and images through the Verizon 4G LTE network to social networks and cloud servers.

Also on display at CES was the Chiwawa, a compact Wi-Fi module with a MIPS-based Qualcomm Atheros AR9331 SoC which supports a Linux distribution based on OpenWrt called Linino.

New Imagination technologies will power future consumer products

Imagination showed the power of its new PowerVR imaging framework for Android, highlighting GPU compute features including image processing, live camera stream processing, face detect and fluid dynamics, on phones from Lenovo and tablets from Dell and ASUS. During CES, Luxoft announced that it has implemented its advanced image and video enhancement technology, Pixerra, to leverage Imagination’s PowerVR imaging framework for Android, achieving optimal SoC performance and power-efficiency.

Imagination demonstrated the latest PowerVR Rogue graphics features, including 4K textures, high-triangle throughput, physically based lighting, HDR (high dynamic range) rendering and hardware tessellation on a variety of products including the latest tablets, smartphones, smartwatches, smart TVs and OTT set-top boxes. In addition, Imagination showed hybrid rendering with ray tracing running on a PowerVR ‘Wizard’ development platform. Using the new Huawei Honor 6 phone, Imagination showed how H.264 video can be played back, captured by a PowerVR video encoder and sent over the network to a receiver via Miracast with exceptionally low latency.

Highlighting the benefits of combining PowerVR GPUs and video processors, Imagination showed region of interest encoding with an algorithm using GPU compute for face detection in bandwidth-limited scenarios. Imagination also showed how GPU compute can enable powerful retail analytics functionality in a demonstration using a Vadaro camera with a PowerVR GPU.

The connected products of tomorrow are only as secure as their weakest links, making Imagination’s hardware virtualization based multi-domain security a must for next-generation connected products. Multiple hypervisors including the FEXEROX hypervisor from SELTECH Corp. were demonstrated on a MIPS M5150 platform, showing how virtualization-based security enables multiple operating systems to run separately and securely on one CPU.

Imagination powers innovation with Creator

The recent announcement of the Creator CI20, the first of a series of advanced low-cost boards targeting developers and featuring not only MIPS and PowerVR technologies, but also Imagination’s innovative FlowCloud IoT infrastructure, continue to stimulate tremendous interest with schools and universities as well as developers and entrepreneurs worldwide. New projects demonstrated or developed on the MIPS Creator CI20 development board at CES included a wide range of Linux desktop and Android applications running at full HD resolution, such as OpenArena and the popular VLC media player.

See Imagination for yourself

The next opportunities to see Imagination will be at Embedded World, Mobile World Congress and the Game Developers Conference (GDC), where further announcements will be made around SoCs and end products using Imagination’s IP. To arrange a meeting with Imagination at any of these events, contact tradeshows@imgtec.com.

About Imagination Technologies

Imagination is a global technology leader whose products touch the lives of billions of people across the globe. The company’s broad range of silicon IP (intellectual property) includes the key processing blocks needed to create the SoCs (Systems on Chips) that power all mobile, consumer and embedded electronics. Its unique software IP, infrastructure technologies and system solutions enable its customers get to market quickly with complete and highly differentiated SoC platforms. Imagination’s licensees include many of the world’s leading semiconductor manufacturers, network operators and OEMs/ODMs who are creating some of the world’s most iconic products. See: www.imgtec.com.

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