4th October 2005

Imagination Technologies Demonstrates the 3D World Of Mobile Gaming at Arm Dev Con 2005

New Generation of Mobile Phones Will Rival Games Consoles at Advanced 3D


Santa Clara, USA, October 4th 2005: Imagination Technologies, a leader in system-on-chip intellectual property (SoC IP), will be demonstrating advanced IP for mobile 3D gaming at the ARM Developers’ Conference, 4-6 Oct, Santa Clara Conference Center (Stand 608).

PowerVR, Imagination Technologies groundbreaking graphics technology, has now succeeded in bringing console-class gaming to the mobile world. Widespread acceptance of PowerVR by the world’s top silicon companies is creating a new, pervasive mobile gaming platform. This has been eagerly adopted by leading mobile device manufacturers and service providers including SONY Ericsson, Fujitsu, Mitsubishi, SK Teletech, NTT DoCoMo (FOMA) and Dell.

A range of games titles is already available supporting PowerVR MBX, including Quake Mobile (PulseMobile), ChopperFight (Omnigsoft), GeoRallyEX (IonFX), Toy Golf (Fathammer), Solterra (Blacksmith Studios), Stuntcar Extreme (Fathammer), Enigmo (Aspyr),
Virtual Pool Mobile (Celeris) and Jackpot Casino (Mobile Stream).

Imagination Technologies, one of the world’s top 10 IP companies (source: Gartner), provides PowerVR IP to partners including Freescale, Intel, Philips, Renesas, Samsung, Sunplus and Texas Instruments.

Says David McBrien, VP Business Development, Imagination Technologies: “”PowerVR MBX is a significant step forward for mobile graphics and has been adopted by six of the top ten semiconductor vendors for their next generation mobile application processors. Indeed, PowerVR is the de facto standard today for advanced mobile graphics.””

PowerVR MBX delivers massive triangle and fill rates along with full 3D features such as skinning, FSAA, curved surfaces, per-pixel lighting and texture compression. PowerVR SGX, newly available for licensing, is part of the PowerVR Series5 scalable and fully programmable unified shader graphics and video core family. With state-of-the-art support for 2D and 3D PowerVR SGX has an industry-leading feature set that exceeds OGL 2.0 shader and Microsoft Vertex and Pixel Shader Model 3 requirements.
Imagination Technologies’ Kristof Beets will be delivering a presentation on ‘Developing 3D Applications for PowerVR MBX Accelerated ARM Platforms’ at the conference.

<b>About Imagination Technologies</b>
Imagination Technologies Group plc a leader in SoC IP develops, licenses and supplies market-leading graphics, video and display cores, real-time multi-threaded DSP/RISC processors and communication and broadcast technologies for the mobile, consumer, automotive and PC markets. It supplies licensable IP (Intellectual Property) supported by advanced development tools to leading semiconductor and consumer electronics companies worldwide. Imagination Technologies Group plc has its corporate headquarters in the United Kingdom and is publicly traded on the London Stock Exchange (FTSE:IMG).


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