7th April 2015

MEMS Sensor Company Standing Egg Chooses MIPS CPUs for Sensor Hubs targeting Mobile, IoT, Wearables and Automotive

Performance, power, area and embedded security were all key to selection


LONDON, UK – 7th April, 2015 – Imagination Technologies (IMG.L) announces that South Korea based MEMS sensor development company Standing Egg has licensed Imagination’s MIPS Warrior M-class CPU for use in its next-generation sensor hubs targeting an expanding range of products including mobile devices, IoT, wearables, and automotive.

Standing Egg develops MEMS sensor products including accelerometers, gyroscopes, pressure sensors, and others. With its planned MIPS-based sensor hub chips, modules and boards, Standing Egg will provide a means to integrate and process data from these different sensors.

In its selection of an MCU-class CPU for its next-generation products, Standing Egg compared MIPS CPUs to other competing CPU IP cores. Performance, power and area were key decision criteria, and according to Standing Egg, the MIPS M5100 surpassed other CPUs on these metrics. Standing Egg also determined that the MIPS M5100 CPU can process sensor signals faster and with lower power – an important design consideration for the company. The security features in the MIPS CPU, including anti-tamper technology, also played a key role in the decision.

Jongsung Lee, CEO, Standing Egg, says: “Standing Egg’s sensors are designed and built by us so we control every element from concept to packaging. When it came to selecting a CPU, we chose MIPS for its outstanding performance efficiency and features. Its ability to handle sophisticated algorithms as well as its signal processing capability make the MIPS M5100 ideal for our next-generation sensor hubs, and we already have interest in these products from several customers. Imagination’s full line of IP, including connectivity IP and cloud services, is quite appealing for sensor hub applications.”

Says Jim Nicholas, vice president, MIPS business operations, Imagination Technologies: “Standing Egg is innovating in MEMS sensor development across design, manufacturing, testing and packaging, and we are delighted that they have chosen MIPS for their next design. This is one example of the increasing traction that we are seeing for MIPS across Asia and around the globe. IoT and wearables are particularly hot areas for MIPS Warrior CPUs, as companies look for leading-edge CPUs with features like hardware virtualization, enhanced security and hardware multi-threading that will give them an edge in designing their next-generation devices.”

Standing Egg plans to release sensor hub products based on MIPS M5100 CPU in the second half of 2015, with an FPGA version available in advance.

About Standing Egg

Standing Egg is a professional MEMS (Micro Electro Mechanical Systems) sensor development company located in Korea. The Standing Egg team is made up of experts in MEMS engineering. The company aims to be a world market leader by unlocking the potential of a fully connected world through MEMS sensors. www.standing-egg.co.kr.

About Imagination Technologies

Imagination is a global technology leader whose products touch the lives of billions of people across the globe. The company’s broad range of silicon IP (intellectual property) includes the key processing blocks needed to create the SoCs (Systems on Chips) that power all mobile, consumer and embedded electronics. Its unique software IP, infrastructure technologies and system solutions enable its customers to get to market quickly with complete and highly differentiated SoC platforms. Imagination’s licensees include many of the world’s leading semiconductor manufacturers, network operators and OEMs/ODMs who are creating some of the world’s most iconic products. See: www.imgtec.com.

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Imagination Technologies’ Press Contacts: 

UK: David Harold                      david.harold@imgtec.com         +44 (0)1923 260 511

USA: Jen Bernier-Santarini       jen.bernier@imgtec.com            +1 408-530-5178


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