11th January 2001

POWERVR 3D graphics accelerator core has now shipped in over 100 million products


Austin, USA, 15th September 2008: Imagination Technologies, the leader in mobile and embedded graphics technologies, reports that its market leading POWERVR graphics acceleration technology has now been shipped in over 100 million consumer products.

Says Tony King-Smith, VP marketing, Imagination Technologies: “”There are now more phones with POWERVR 3D in user’s hands than there are current generation games consoles and the leading POWERVR enabled titles are selling over 100,000 units a week. This makes mobile 3D applications an attractive target for developers and our POWERVR Insider ecosystem now has over 5,000 members as a result.””

POWERVR technology is licensed by leading semiconductor and consumer electronics companies including Intel, Texas Instruments, Renesas, Samsung, NEC, Freescale, NXP, SiRF and others.

Over 100 POWERVR enabled products are available today. Leading OEMS who currently used POWERVR include Nokia, Motorola, Samsung, Sony Ericsson, NTT DoCoMo (FOMA), Gigabyte, Panasonic, Aigo, Asus, Sharp, Clarion, Thinkware, Chunghwa Telecom and others.

Key to POWERVR’s success is Imagination’s patented tiled based deferred rendering architecture, which is the most optimal and advanced technology for delivering performance and low-power consumption high quality 3D graphics. POWERVR’s robust, proven architecture has been developed over more than a decade of high-volume deployment in markets including PC, console, automotive and mobile.

POWERVR enables 3D, 2D and vector graphics in a wide range of devices. While so far the majority are mobile phones, the range of markets for POWERVR is growing rapidly and includes: automotive navigation and driver information; personal navigation; MID/UMPC; set-top-box/TV and media players. This diversification will continue as POWERVR expands into further emerging markets.

About Imagination Technologies
Imagination Technologies Group plc (FTSE:IMG) a leader in semiconductor System on Chip Intellectual Property (SoC IP) creates and licenses market-leading embedded 
graphics, video and display accelerators, multi-threaded processors and multi-standard receiver technologies. These IP solutions are complemented by dynamic and extensive developer and middleware ecosystems. Target markets include digital radio and audio; mobile phone multimedia; personal media players (PMP); in-car navigation and driver information; personal navigation devices (PND); Ultra Mobile PC (UMPC) and Mobile Internet Device (MID); digital TV & set-top box; and mobile TV. Its licensees include leading semiconductor and consumer electronics companies, as well as innovative leading edge start-up and fabless semiconductor companies. Imagination has corporate headquarters in the United Kingdom, with sales and R&D offices worldwide. See: www.imgtec.com.

Press Contact
David Harold
Imagination Technologies
tel +44 (0)1923 260 511
fax +44 (0)1923 270 188
e-mail: david.harold@imgtec.com
Imagination House
Home Park Estate
Kings Langley
Herts WD4 8LZ


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